Evisort: Brand & Marketing

As the Art Director for Evisort, I co-manage, and co-developed the company brand, visual style, governance and creation.

I worked closely with our Director of Brand & Strategy, Director of Communications,
CMO, SLT and production agency partners to bring the new brand to life across all external/internal channels and 360 campaigns. We produced and created video demos, customer stories, photoshoots, product marketing collateral, marketing collateral, event production and of course. Everyone’s favorite, SWAG!

It was a whole collaborative across the company with me spearheading the creation of updated branded material along with educating and empowering the company.

Definitely one of the most exciting and huge learning experience I’ve had to date. Icing on top was creating our brand reveal launch that played on the NASDAQ Tower in Times Square, NYC! And coming to a close second, was art directing the new office and working with production partners with the interior design to bring our brand to life in our space.

I continue to govern, create and oversee the brand across multiples teams such as product, education, enterprise and strategic programs, events, and demand generation whilst looking for opportunities to evolve and improve our brand and marketing assets overall.