JD Sports: Women’s Month
Art Direction & Design: Jhon Conge
Production: andpeople
Client: andpeople, JD Sports
JD Sports and their activation agency andpeople commissioned me to create a set of animated isometric illustrations that reflect each activation space they were holding for designated brands such as Nike, Asics, Adidas and Puma. This was a month long campaign with a new illustration releasing each week for each brand space activation.
These were going to be animated and showcased on their Instagram story channels to create hype and excitement throughout the month of October.
The concept originated from a series of isometric illustrations that I created on my Instagram page.
Fusing that with their stylescapes and installation concepts for their physical space created an intricate series that I’m very proud of.
Attending one of the events was a great bonus extra, I mean how can you say no to good music, vibes, and free FOOD!
